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RESPONSIBLE MANUFACTURING · EARTHKIND

Better Materials. A More Responsible Pool

Earthkind is Advance Pools' approach to reducing the environmental impact of fibreglass pool manufacturing, including the use of selected resin systems that incorporate recycled PET content. This page explains the material story and the practical steps behind it.

How much plastic does an EarthKind pool recycle?

EarthKind is a sustainable resin platform launched by NCS Resins in February 2021 to reduce the resin industry’s dependency on virgin, crude-oil-derived raw materials. Like DEXA, it is an NCS product platform — what Advance Pools chose was whether to build with it.

The EarthKind 100-Series resin our pool shells are laminated with carries 27% recycled PET plastic in place of virgin feedstock, and produces 9% less CO2e than the conventional resin it replaces. It is Lloyd’s Register approved, performs identically, and costs you nothing extra.

One tonne of EarthKind 100-Series resin equals 15,500 recycled 500ml plastic bottlesEarthKind resin: 27% recycled plastic content and 279 kgCO2e per tonne saved

NCS measures it like this: one tonne of 100-Series resin contains the equivalent of 15,500 recycled 500 ml plastic bottles at 27% recycled content, and saves 279 kg of CO2e against the conventional resin it replaces.

An average fibreglass swimming pool uses 200 to 250 kg of resin. So every Advance Pools shell keeps roughly 3,100 to 3,875 plastic bottles out of landfill and avoids 56 to 70 kg of CO2e — on a pool built to last, and guaranteed, for fifteen years.

We show the working because a recycling claim you cannot check is worth very little.

WHAT EARTHKIND MEANS FOR YOUR POOL

The EarthKind 100-Series resins

EarthKind currently offers the 100-Series, built on recycled PET feedstock. The general-purpose grade uses coloured rPET — green, brown and blue cold drink and water bottles — and the terephthalic acid recovered from them gives the resin excellent performance. The premium grade uses only clear rPET and matches conventional isophthalic resins. Both are Lloyd’s Register approved and both are formulated as direct equivalents to the conventional resins they replace, so nothing about your pool’s structure, lamination or lifespan changes.

What EarthKind does not change

Your guarantee. The 15-year Advance Pools structural guarantee applies exactly as it does to any shell we build.

Your price. Lower-carbon feedstocks cost more than petrochemical ones, and that is the resin industry’s central challenge with green alternatives. We absorb the difference rather than pass it on.

Your pool’s appearance. Coloured rPET means slight batch-to-batch colour variation in the raw resin. That sits in the structural laminate behind the gelcoat and is never visible. Same colour range, same finish, same pool.

Where the plastic comes from, honestly

The PET going into EarthKind resins today is post-industrial waste: offcuts, rejects and process waste from PET manufacturing that was headed for landfill. It is genuinely recycled material. It is not, yet, the bottle you put in your kerbside bin. NCS is developing post-consumer feedstocks through partnerships intended to create social impact alongside the environmental one, and we would rather tell you where the journey actually is than imply it is finished.

Running your pool kindly in Gauteng

The shell is one part of a pool’s footprint. How it runs over the next fifteen years is the bigger part, and on the Highveld both electricity and water make that a pocket issue as much as an environmental one.

Cover it. Evaporation is the largest source of water loss in any pool. High altitude, low humidity and strong Highveld sun mean an uncovered pool can lose several hundred litres a week in summer. A cover is the single highest-impact thing you can do, for water and for heat retention.

Right-size the pump. A variable-speed pump running longer at a lower speed filters as effectively as a single-speed pump running hard, at a fraction of the electricity. With tariffs where they are, the payback period is short.

Filter on a schedule, not by habit. Most pools are over-filtered. Match run time to the season and your actual swimming load rather than leaving a timer on summer settings all year.

Heat deliberately. A heat pump moves heat rather than generating it, using roughly a quarter of the electricity of an element heater. Paired with a cover, it is the difference between swimming for four months a year and swimming for eight.

Plastic facts infographic: EarthKind is made with 27% recycled plastic
FREQUENTLY ASKED QUESTIONS

EarthKind and Sustainability FAQs

Quick answers to the questions we are most often asked about EarthKind resins — what the recycled content actually is, how much carbon and plastic each pool saves, and what any of it means for the pool you end up with.

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